Data & Intelligence

Creative Industries

Examining the economic and structural forces driving Africa’s cultural sectors. Analyzing how creativity shapes industries, markets, and economic growth across the continent.

Fashion Business Film Industry Art Market Cultural Economy Entrepreneurs

Key Insights

The definitive reports and analyses shaping the business of African creativity.

Film & Media

Nollywood vs. The World: The Economics of African Streaming

$1.2B Projected VOD Revenue (2027)

An in-depth analysis of Netflix and Amazon's strategies, local competitor pivots, and how independent producers are financing features today.

Read Full Report

Fashion Business

Why Venture Capital is Eyeballing African Fashion

+314% YOY Investment Growth

Tracing the flow of capital from Silicon Valley and local angel investors into D2C African luxury brands and textile tech start-ups.

Read Full Report

Cultural Economy

The Rise of Creative Hubs: From Lagos to Nairobi

How privately funded co-working spaces, maker labs, and incubators are filling the structural gaps left by governments.

Read Full Report

Heritage & Tourism

The Economic Impact of Cultural Restitution

3.5M Expected Annual Visitors

Why returning artifacts isn't just about history, but represents a massive shift in cultural tourism revenues for West Africa.

Read Full Report

Sector Focus

Fashion Business

The analysis behind the garment. Supply chain realities, retail strategies, and the push for vertical integration.

Supply Chain

From Cotton to Couture: Fixing the Broken Value Chain

Despite growing 15% of the world's cotton, Africa exports the vast majority of it raw. We explore the new generation of sustainable textile mills in Senegal and Burkina Faso attempting to keep value addition on the continent, reducing reliance on imported fabrics.

Read Article Shop Sustainable Brands

Retail Strategies

The E-commerce Pivot: Exporting African Luxury

Navigating cross-border payments and logistics remains the highest hurdle for independent designers. An analysis of how digital marketplaces and strategic pop-ups in London and Paris are bypassing traditional wholesale limitations.

Read the Analysis

Asset Class

The Art Market

Art as a financial asset. Valuations, global auction trends, and the gallery ecosystems redefining investment.

$72.4M Total Auction Sales (2025)

44% Increase in African Buyers

Top 3 London, Paris, Cape Town

Auction Report

The Blue-Chip Ascent of West African Portraiture

An in-depth look at the recent Sotheby's Modern & Contemporary African Art sale. Why figurative painting continues to dominate, and the quiet rise of abstract sculpture as the next investment frontier.

Download 2026 Market Report

Digital Assets

Blockchain and Provenance in African Art

Beyond the NFT hype, how digital ledgers are solving historical issues of provenance, resale royalties (droit de suite), and cross-border authenticity for artists operating from the continent.

Read Tech Analysis

Entertainment Economics